Sunday, 10 June 2012

First look at our new Mascara!

Some exciting news for you all this Sunday as we reveal our brand new Fibre Lash mascara! It's called The Double Collection and it consists of a double ended mascara with two different wands. The first end is a white mascara for a base coat, that helps to lengthen the lashes and coat them for more added drama. The second end is a big dense fibre brush that adds definition, drama and the intense black shade coating. The reason why there's two mascaras is because the difference it makes is huge. By adding the base coat, it helps coat the lashes so when the black layer is added, they're super voluminous and full of length and drama. It's a trick that when done well pays off really well!

When combined together they create the perfect lash! How exciting! It's a welcome addition to our mascara family and we're really excited to reveal it to you! It's in a new slick packaging that helps you easily identify which side is the correct side to use first and it's metallic casing is gorgeous.

We're really proud of our new mascara and we're happy to say that it launched into Superdrug stores last Friday! Yay!

What do you think of our brand new mascara? Will you be heading into Superdrug to pick it up?
Love, FashionistA xo

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